planpo.st vs Loomly
Brand-focused calendar with post ideas, approval flows and asset management. Here is how the two compare, and what changes if you move from Loomly to planpo.st.
Starts at
planpo.st: $19.99/mo
Loomly: $49/mo billed yearly
Free plan
planpo.st: No
Loomly: No. Free trial, no card required.
Revenue per post
planpo.st: Yes
Loomly: Post performance analytics
At a glance
| planpo.st | Loomly | |
|---|---|---|
| Plans and limits | ||
| Starts at | $19.99/mo | $49/mo billed yearly |
| Free plan | No | No |
| Free trial | 7 days | Yes, no card required |
| Priced per | Workspace | Plan |
| Accounts on entry plan | 15 | 12 |
| Users on entry plan | 1 | 3 |
| Posts on entry plan | 1,000/mo | Not documented |
| Publishing and content | ||
| Networks | 7 | Not documented |
| AI drafting | Yes, 50 credits/mo on entry plan | Yes, AI Assistant |
| Workflow and measurement | ||
| Approval workflows | Yes, on Pro | Yes |
| Analytics history | No plan-based cap | Not documented |
| Per-post revenue | Yes | Post performance analytics |
| Payment integrations | Stripe, Shopify, RevenueCat | None |
| AI agents and API | ||
| Public API | Yes, both paid plans | Not documented |
| Official MCP server | Yes, hosted and npm | Not documented |
| What the agent can reach | 45 tools, including revenue | Not documented |
| Self-hosting | No | No |
“Not documented” means we could not confirm it from Loomly's own public pages. It does not mean the feature is missing. Where we know a capability is absent, the cell says so.
Checked 2026-08-06 against Loomly's pricing page. Prices and features change, so confirm before you decide.
Where planpo.st differs
- Loomly's entry tier starts higher than most of this list, and the jump to the next tier is steep.
- Analytics is post performance. Revenue attribution is not part of the product.
- Planpo.st ships an MCP server, so Claude, Cursor, or any MCP client can draft, schedule and publish directly. Revenue attribution sits behind the same API, so the agent can ask what a post earned in the same conversation where it scheduled one.
Moving from Loomly
The questions people actually ask before switching, answered from what ships today.
Can Planpo.st replace Loomly?
For scheduling, publishing and analytics, yes. Planpo.st posts to Facebook, Instagram, LinkedIn, X, TikTok, YouTube and Threads from one calendar, with native formats including threads, reels, shorts and stories. Where Loomly does something Planpo.st does not, the comparison table above says so rather than glossing over it.
Can I schedule posts in bulk like I do in Loomly?
Yes. Bulk creation takes up to 50 posts in one request, with shared defaults for campaign, accounts and timezone, and each row succeeds or fails on its own so one bad entry does not sink the batch. There is a calendar with week, month and day views for moving things around afterwards.
Can I post the same content to several accounts at once?
Yes. Account groups let you name a set of accounts, then publish to the whole group at once. Content can be overridden per platform, so the LinkedIn version does not have to read like the X version.
Can I see what a post will look like before it goes out?
Yes. Previews show the body after per-platform overrides, the attachments, the character count against that platform's limit, whether links stay clickable, and any warnings, before you schedule or publish.
Does Planpo.st have approval workflows for clients or teams?
Yes, on the Pro plan, including client approvals. Every API key also carries an approval guardrail, so posts created by an AI agent wait in an inbox for a human rather than going live unattended.
Can an AI agent run my social media through Planpo.st?
Yes. There is an official MCP server, hosted or as an npm package, exposing 45 tools covering drafting, scheduling, video and carousel rendering, approvals, content sources and revenue. Claude, Cursor, Codex, Gemini CLI and ChatGPT are all documented.
Can I find out which posts actually made money, which Loomly cannot tell me?
Yes, and this is the part no other scheduler does. Every post carries a tracked link, and Stripe, Shopify and RevenueCat connect directly, so revenue and conversions are attributed to the individual post that drove them rather than to the channel as a whole.
Can I import my scheduled posts from Loomly?
No. There is no importer, so scheduled posts in Loomly stay there. Reconnecting your accounts and scheduling fresh takes a few minutes, and running both in parallel for a week is the usual way people switch.
Is Planpo.st good for agencies?
Yes. The Pro plan covers unlimited accounts, client approvals and ten team members, and reports show clients revenue rather than impressions.
Choose planpo.st if
You want the same calendar discipline plus per-post revenue, and you would rather delegate the routine posting to an agent.
See which of your posts actually made money
Seven days free, no card required. Connect an agent in a minute, or schedule it all yourself.